Pulse — Behavior-based voice campaigns triggered in real time

Cart abandonment recovery. Signup drop-off follow-ups. Dynamic voice scripting. Ideal for: E-commerce, SaaS, fintech

Cart recovery Signup follow-up Dunning & retries Dynamic scripts A/B testing CDP/ESP/CRM

Growth loses momentum at drop-offs

Emails get ignored, SMS blends in, and follow-ups land late—revenue leaks every hour.

Cart abandonment

High intent, but no timely nudge.

Impact

  • Lost revenue
  • Decay by the hour
  • Churn risk

Signup drop-offs

Stalled KYC, missing OTP, unclear next steps.

Result

  • Lower activation
  • Drop-offs
  • Ticket load ↑

Static scripts

Generic outreach = low conversion.

Effect

  • Weak resonance
  • Slow iteration
  • No personalization

Siloed tools

CDP, ESP, CRM aren’t in sync.

Complication

  • Fragmented data
  • Slow triggers
  • Consent gaps

Introducing Pulse

Real-time voice outreach that personalizes scripts and converts intent—right when it happens.

Real-time Triggers

Fire voice campaigns from cart, checkout, signup, or custom events.

Sources

  • Shopify/BigCommerce
  • Auth/OTP events
  • Webhooks/CDP

Dynamic Voice Scripting

Personalized openings, reasons, and offers based on user state.

Personalization

  • Cart items & value
  • Offers/discount logic
  • Locale & tone

Cart Recovery

Friendly reminders and one-time discounts that close the loop.

Conversion

  • Pay-by-link
  • Live transfer option
  • Consent & opt-out

Signup Follow-ups

Nudge KYC, verify email/phone, or explain next steps.

Activation

  • KYC reminders
  • OTP help
  • Feature guidance

A/B Testing & Rules

Test scripts, offers, and voice personas with guardrails.

Optimize

  • Auto-roll to winner
  • Lift tracking
  • Timing windows

Integrations

CDP/ESP/CRM + payment links for instant recovery.

Stack

  • Segment/Mixpanel
  • Braze/Klaviyo
  • Stripe/Razorpay

Pulse Modules

Everything you need to trigger, personalize, measure, and iterate voice campaigns.

Event Ingestion

Webhooks, CDP streams, storefront and app events.

  • Segment, Mixpanel
  • Shopify/BigCommerce
  • REST & SDKs

Audiences & Rules

Segment by value, recency, geography, or lifecycle stage.

  • RFM & LTV rules
  • Send windows
  • Rate limits

Script AI

Persona, tone, objection handling, offer logic.

  • Multi-language
  • State aware
  • Compliance tags

Dialer & Orchestration

Throughput controls, retries, and fallback channels.

  • Retry sequencing
  • SMS/WhatsApp fallback
  • DNC & consent

Experimentation

A/B/n tests with guardrails and auto-promotion.

  • Holdouts
  • Lift & p-values
  • Winner rules

Analytics & Attribution

Revenue recovery, activation, and cohort insights.

  • Recovered GMV
  • Activation lift
  • Journey reporting

How Pulse Works

Event → Audience & rules → Voice call with dynamic script → Outcome → Follow-ups & analytics.

Event

Cart, signup, dunning, custom.

Audience

Rules, caps, windows.

Call

Dynamic script & offers.

Outcome

Pay-link, transfer, opt-out.

Insights

Attribution & lift.

Reach users at the exact moment of intent

Built for Global Support

Optimized for the world’s most-used languages.

English
Chinese (Mandarin)
Hindi
Spanish
French
Arabic (MSA)
Bengali
Portuguese
Russian
Urdu
Indonesian
German
Japanese
Turkish
Vietnamese
Korean
Italian
Tamil
Telugu
Marathi
Punjabi

Conversion Impact

Turn intent into revenue with timely, personalized voice touchpoints.

0

Recovered GMV %

From abandoned carts

0

Activation lift %

Signup follow-ups

0

Sec to first touch

Real-time triggers

0

Reach improvement %

Voice + fallback

Enterprise rollout

From a single playbook to omni-channel orchestration.

Playbook Design

Audiences, timing, & guardrails.

Client Success

Testing plans & reviews.

Technical Enablement

CDP/ESP/CRM integrations.

Workshops

Growth & CRM teams

Dashboards

Recovery & lift

Feature flags

Safe rollouts

Languages

Regional packs

Frequently Asked Questions

What triggers can Pulse listen to?

Any app or storefront event—cart updated, checkout started, signup initiated, OTP failure, payment declined—via webhooks, CDP streams (Segment, Mixpanel), or SDKs.

How does personalization work?

Scripts adapt using event payload and profile traits (locale, history, value), selecting tone, offer, and next best action per persona and policy guardrails.

Do you support opt-out and compliance?

Yes—DNC lists, consent checks, frequency caps, quiet hours, and audit logs are built-in. Pulse honors existing opt-outs from your CRM/ESP.

Does Pulse integrate with our stack?

We integrate with storefronts (Shopify/BigCommerce), CDPs (Segment/Mixpanel), ESPS (Braze/Klaviyo), CRMs (HubSpot/Salesforce), and payments (Stripe/Razorpay), plus generic webhooks.